Cynar 70: A Bittersweet Journey Through the World of Amaro

In the realm of Italian liqueurs, amaro holds a distinct place. Among the many amari available, Cynar 70 stands out as a captivating and unique expression of this bittersweet tradition. In this article, we’ll embark on a journey through the world of Cynar 70, exploring its history, ingredients, production process, tasting notes, and its place in the realm of amaro.

I. The Origins of Cynar 70

Cynar, pronounced as “CHEE-nar,” is an Italian bitter liqueur that originated in Italy in the post-war years. Its name is derived from “Cynara,” the genus of the artichoke, one of its key ingredients. The original Cynar was created in 1952 by Venetian entrepreneur Angelo Dalle Molle, who aimed to craft a unique and distinctive amaro. Over time, the brand expanded its offerings to include Cynar 70, a more potent and intense version of the classic Cynar.

II. Ingredients

Cynar 70’s unique flavor profile is achieved through a meticulously chosen blend of botanicals, with the artichoke taking center stage. The ingredients include:

1. Artichoke:

Cynar 70 is renowned for its artichoke content, which lends it a distinct earthy and herbal note.

2. 13 Herbs and Plants:

In addition to artichoke, Cynar 70 incorporates a secret blend of 13 different herbs and plants. The exact composition remains a closely guarded secret.

3. Alcohol:

To achieve its high-proof content, Cynar 70 is made with a higher alcohol content than the original Cynar.

III. Production Process

The production of Cynar 70 involves several key steps:

1. Extraction:

The artichoke and other botanicals are macerated in an alcoholic solution to extract their flavors.

2. Blending:

After the maceration process, the liquid undergoes a delicate blending process to create the final flavor profile.

3. Aging:

Cynar 70 is aged in wooden barrels to mellow and harmonize its complex flavors.

4. Bottling:

Once the aging process is complete, the liqueur is carefully filtered and bottled.

IV. Tasting Notes

Cynar 70 offers a complex and layered tasting experience that distinguishes it in the world of amaro:

1. Aroma:

The initial aroma is a rich bouquet of herbal and vegetal notes, with a prominent artichoke scent, accompanied by a gentle undercurrent of spices and botanicals.

2. Flavor:

The taste of Cynar 70 is marked by its bittersweet character, with the artichoke providing an earthy and slightly vegetal quality. It has a complex herbal profile, featuring a mix of 13 herbs and plants, creating a unique medley of flavors.

3. Finish:

The finish is long and warming, with a lingering bitterness that is balanced by a hint of sweetness.

V. Cynar 70 in Mixology

Cynar 70’s complexity and higher proof make it a versatile ingredient in mixology:

1. Classic Cocktails:

Cynar 70 can be used as a substitute for the original Cynar in classic cocktails like the Cynar Julep or the Black Manhattan.

2. Modern Creations:

Mixologists often use Cynar 70 in contemporary cocktails to create a unique bittersweet profile that elevates the drink’s complexity.

3. Neat or on the Rocks:

For those who appreciate a purer taste, Cynar 70 can be enjoyed neat or on the rocks, allowing its nuanced flavors to shine.

VI. Cynar 70’s Place in the Amaro Landscape

Amaro, the Italian word for “bitter,” is a diverse category of liqueurs renowned for its bittersweet and herbal characteristics. Cynar 70 is a standout player in this category, thanks to its high-proof content and prominent artichoke flavor. While classic amari like Campari or Aperol are widely recognized, Cynar 70 offers something different and exciting for those who seek a more complex and intense bittersweet experience.

VII. Cynar 70: The Versatile Aperitivo

In the world of aperitifs, Cynar 70 holds a unique position. Its bittersweet, earthy, and herbal qualities make it a versatile choice for those seeking a distinctive pre-dinner drink. Here are some ways to enjoy Cynar 70 as an aperitivo:

1. Cynar 70 and Soda:

Mix Cynar 70 with soda water and a slice of lemon for a refreshing and complex aperitif.

2. Cynar 70 Negroni:

Substituting Cynar 70 for Campari in a classic Negroni cocktail creates a rich and bittersweet variation.

3. Cynar 70 Spritz:

Create a Cynar 70 spritz by combining it with Prosecco and soda water for a fizzy and bittersweet aperitivo.

4. Cynar 70 on the Rocks:

Enjoy Cynar 70 simply over ice, savoring its intricate flavor profile as you unwind before a meal.

VIII. Conclusion

Cynar 70, with its distinct artichoke base and complex blend of botanicals, offers a journey through the world of bittersweet liqueurs. Its intense and unique flavor profile has made it a prized ingredient in mixology and a favorite among those seeking a truly distinctive aperitivo. Whether sipped neat, on the rocks or as part of a creative cocktail, Cynar 70 is a testament to the craftsmanship of Italian liqueurs and a delightful exploration of the bittersweet world of amaro.